FULL FABRIC supports integration with Google Tag Manager containers. Google Tag Manager (GTM) helps make tag management simple, easy and reliable by allowing users to deploy multiple tags all into one GTM container. Once your GTM container ID has been added to FULL FABRIC then the GTM container will be fired on the relevant pages which you can track on your Google Analytics.
What metrics can be tracked on FULL FABRIC with a GTM container?
The following metrics can be tracked on FULL FABRIC with GTM containers:
Successful sign ups
Form landing page visits
Form landing page submissions
Event landing page visits
Event landing page submissions
How can I track these metrics on Google analytics?
You can track these metrics through the relevant URL. Please see the phrases below on which you can trigger the relevant goal
page view - URL of the portal page
successful sign up - URL contains "verify"
started application - URL contains "applications" and "started"
submitted application - URL contains "applications" and "submitted"
event landing page visit - URL of event landing page
event landing page submissions - URL of event landing page + URL contains "submitted"
form landing page visit - URL of form landing page
form landing page submissions - URL of form landing page + URL contains "submitted"
To add your GTM container to FULL FABRIC please contact firstname.lastname@example.org and provide your GTM container ID.